Friday, 3 April 2015

Aggregate Demand (AD) and Aggregate Supply (AS) Analysis

Changes in price level are represented by movements along the AD and AS curves.

The AD curve is shifted by factors such as exchange rate, distribution of income, interest rates, expectations, foreign income, monetary and fiscal policies.

The AS curve is shifted by factors which affect costs of production, for example price of raw materials and wage rates.

The LRAS curve is shifted by the factors which affect potential output: for example entrepreneurship, technological developments, size of workforce, size of capital stock, levels of education, investment and labour productivity. In other words, any long term change in quality and/or quantity of the factors of production.

An increase in price level will shift the AS curve leftwards, as costs of production will be higher.
An increase in cyclical unemployment will shift the AD curve leftwards.

Economic growth is represented by a rightward shift of the LRAS curve.

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